Danish carbon credit company, Agreena’s “AgreenaCarbon Project” reached a major milestone by becoming the first large-scale arable farming initiative verified under Verra’s Verified Carbon Standard (VCS) VM0042 Improved Agricultural Land Management v2.0 methodology.
This achievement advances carbon markets by providing verified, traceable, and compliance-ready credits supported by measurable, field-level data. By issuing 2.3 million Verified Carbon Units (VCUs), the project enables farmers and corporates to drive real climate action and align with global sustainability goals.
Mandy Rambharos, the Chief Executive Officer of Verra, commented:
“The AgreenaCarbon Project is extremely important because it demonstrates how soil carbon projects can scale. It spans vast areas of land across multiple countries in Europe – from Ukraine to Spain – showing the breadth and reach of its impact. By implementing VM0042 and ensuring the right protocols, we can guarantee the quality and integrity of the carbon credits generated. This gives us confidence that these projects truly have the ability to scale.”
AgreenaCarbon: Setting a New Benchmark for Agriculture-Based Carbon Credits
The press release highlights that the AgreenaCarbon Project operates across 1.6 million hectares of regenerative farmland spanning countries including the UK, Denmark, Ukraine, Moldova, Romania, Lithuania, Latvia, Estonia, Bulgaria, and Spain. Its success in securing VCS verification underscores the credibility and integrity of its carbon credits.
Unlike conventional farming initiatives that primarily focus on yield, Agreena’s approach emphasizes soil health, biodiversity restoration, and measurable greenhouse gas reductions.
Through its holistic solution, Agreena finances farmers’ transition toward regenerative practices, rigorously verifies their impact using AI-driven digital measurement, reporting, and verification (dMRV), and offers corporates access to high-quality nature-based carbon offsets.
The verification process, following its validation earlier in 2025, confirms that the project has delivered verifiable carbon benefits from historic practices implemented in 2021, 2022, and 2023.
Simon Haldrup, CEO and co-founder of Agreena, added:
“The verification of the AgreenaCarbon Project reaffirms Agreena as a leader in regenerative agriculture, proving that soil carbon sequestration can be measured, verified, and trusted at scale. This milestone empowers farmers – the true climate heroes – to adopt new practices through verified carbon credits, while giving corporate buyers the confidence to invest in meaningful climate action. Agreena is proud to be building the world’s largest verified supply of soil carbon credits, bringing the first large-scale wave of high-quality credits to market.”
Delivering Climate Solutions with Proven Impact
Agreena’s regenerative practices have already contributed to achieving the following carbon reduction milestones:
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Nearly 1.2 million tonnes of CO₂ have been cut through improved farming methods, equivalent to removing 261,000 cars from the roads for an entire year.
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Over 1.1 million tonnes of CO₂ have been captured and stored in soils, matching the yearly carbon footprint of 90,000 individuals.
These results are independently verified by accredited third-party agencies, ensuring that every credit issued reflects real, field-based impact.
Farmers are the backbone of this effort. Oleksandr Mustipan, a farmer involved with Agreena, described the project as transformative: “Working with Agreena has truly been a game-changer. It enabled us to scale up regenerative practices faster and more effectively than I ever could alone. The verification process validates our contribution and motivates us to continue making a difference.”
For corporates, these credits offer a trusted mechanism to meet ESG targets while supporting agricultural ecosystems. Leading firms such as Radisson Hotel Group have already pre-ordered a substantial share of the credits, underscoring market confidence in Agreena’s offering.
Growing Carbon Credits with Regenerative Agriculture
Agriculture is responsible for 22% of global anthropogenic emissions, making soil management a critical pillar in climate mitigation strategies. Conventional farming practices, reliant on chemical inputs and intensive tillage, have degraded soil health and diminished its carbon-storing potential.
In contrast, regenerative practices focus on rebuilding organic matter, enhancing biodiversity, and fostering long-term resilience.
Key practices employed across Agreena’s projects include:
- Cover cropping helps lock carbon into the soil while improving nutrient cycling.
- Crop rotations promote soil structure and reduce disease pressure.
- Residue management, minimizing soil disturbance, and protecting microbial life.
- Reduced or no-tillage techniques, lowering emissions, and preserving soil integrity.
These interventions not only generate carbon removal credits by storing atmospheric CO₂ in the soil but also contribute avoidance credits by reducing emissions from fertilizer use or energy consumption. The combined effect of such practices offers a diversified credit profile that meets varying market needs.
How Regenerative Practices Are Redefining Agriculture
According to Mordor Intelligence, the regenerative agriculture market is poised for rapid expansion. With an estimated market size of USD 9.2 billion in 2025, projections indicate growth to USD 18.3 billion by 2030, reflecting a 14.75% CAGR.
The report further explains several factors that are driving this momentum:
Corporate Commitments
Major food and beverage companies are investing heavily in regenerative sourcing. Nestlé pledged CHF 1.2 billion to source half its priority materials from regenerative farms by 2030, while PepsiCo is funding USD 216 million to transition 7 million acres. These initiatives are expanding through supply chains, offering growers premium contracts and stable revenue.
Government Incentives
Policies are increasingly supporting regenerative practices. The USDA’s USD 3.1 billion program rewards verified soil improvements, and 25% of Europe’s CAP payments now target eco-friendly schemes. Denmark’s mix of taxes and subsidies further encourages sustainable farming.
Consumer Preferences
Growing demand for climate-friendly products is pushing brands to highlight regenerative practices. 63% of food companies now include regenerative agriculture in their sustainability plans, creating new market opportunities for growers.
Financial Risk and Opportunity
Banks and investors are factoring soil-carbon gains into lending strategies. Verified projects help reduce financing risks, leading to lower interest rates and easier access to capital for sustainable farming initiatives.
Driving Trusted, Scalable Climate Action with Verra
The AgreenaCarbon Project’s verification by Verra marks a pivotal moment in agriculture-based carbon markets. It confirms not only the methodology but also the soil’s wider potential as a climate solution.
By combining financial support, scientific rigor, and farmer-focused practices, it is driving regenerative agriculture into the mainstream and creating new revenue streams through nature’s restoration.
Tech-Enabled Growth for Regenerative Agriculture
Furthermore, the company uses cutting-edge technology to unlock scalable solutions in regenerative agriculture. By leveraging satellite imagery, machine learning, and sensor networks, its dMRV system verifies every credit with accurate, field-level data. This approach prevents fraud, boosts transparency, and helps farmers adopt practices faster by easing technical challenges.
Agreena also integrates with tokenized carbon marketplaces and digital platforms to lower transaction costs, making it easier for smallholders and large enterprises to participate. As verification processes streamline, confidence in regenerative carbon credits continues to rise.
As corporations pursue reliable carbon offsets and consumers demand climate-resilient food, the regenerative agriculture market is poised for dramatic growth. Verified, scalable, and supported by field-level data, Agreena’s carbon credits lead the next wave of climate action—benefiting farmers, businesses, and the planet alike.
